Nearly every Sunday, my friend Casey would send me an email to say hello. Attached was always a photo of something wonderful and extraordinary. Now Casey’s blog, artandcolour, has been nominated for a Blogger’s Choice Award. Please visit and enjoy artandcolour (and maybe even vote). Casey shares with us his thoughts on book design, photography, wildflowers, cars, his family history and his life. Well written and executed, you’ll love this site.? Simply beautiful!

IS A WEBSITE STILL REALLY NECESSARY?

How many marketing tools do we need? There seems to be thousands, maybe millions, of social media outlets, third-party portfolio sites, creative community endeavors and they all seem to be screaming about why they are the ticket to make your online marketing arsenal complete.

We are told that we need a website, a blog, a Facebook account, Twitter, Linkedin and don’t forget the other myriad of sites that add to the mix. We are told we need self branding (a logo and ID), SEO functionality and that we should network, network, network!! Good lord, who has the time? Do we really need all this to sell our product and services? Well, yeah we do. We’re in business and as such it’s expected that we put in more than the pre-requsite 9-5pm work day. So, no more complaining about Facebook or time limitations.  Don’t wanna hear how you’re an artist and all you want to do is make art. Marketing is a part of what needs to be done. It’s like paperwork, administration, taxes and brushing your teeth . . . you need to do it, so let’s figure out the best way to handle all these reigns.

Do you keep a journal? As a kid, I always had what back in little-girl-world was called a diary. My earliest creative memory was one where I stood in my backyard composing thoughts and ideas on paper pretending to be a news reporter. I think it was that particular moment when I knew I would be a writer when I grew up.

Despite that fact that I did grow up to be a writer, I no longer keep a journal. I’m not entirely sure why that is, but I spend so much time typing on a laptop that the very act of handwriting has become foreign to me.

You could do it online. Or you could go to Walmart, Macy’s or Saks. But this year I propose a happier idea for your Christmas shopping pleasure. This year it’s more important than ever to give your loved ones the gift of buying something truly special from your local merchant or gallerist. Let me paint you a christmas picture with words.

Now I’m not saying go out and buy your sweetheart a $5,000.00 piece of art, although you certainly can if you want to, but what about the rest of those people on your Christmas shopping list? They might want something special, something unique and inspired too. They might better appreciate something which doesn’t come from Walmart.

I’ve worked with artists and galleries for over 10 years and I can promise you that if you walk into a gallery or artisans shop this Christmas, you will be most warmly welcomed. Galleries and local shops have treasures to offer you this year and besides being economically wise, it can be such a romantic experience from start to finish.

On Nov 18, Richard Hollant wrote a post at Felt & Wire on the topic of gratitude. I learned about Richard’s post via Facebook where he asked family, friends and associates to comment about “thank yous” that we have received that have meant something special to us. I thought and I thought. I thought some more. I could not for the life of me remember receiving a special “thank you”. It made me rather sad. Furthermore, I couldn’t think of a recent time when I had sent a special thank you. Why is that?

Friday night was the culmination of all that is good and right in the Connecticut art and design scene. The opening of The Center for Public Art and Design, directed by Margaret Bodell, was a smashing success with a great venue, good people, excellent music and stellar installations. What made it even better was the knowledge that this beautiful space is also the first of AIGA Connecticut’s satellite locations.

It had gotten to the point where I was unable to complete a thought or a task. This was so unlike me that I wondered if perhaps there was something physically wrong. Communications poured into my life. Emails on my desktop, laptop, Ipod and cellphone. SMS and voice messages. Phone calls, events, social media and news reports. Before I knew it, my day was done and all I had managed was to keep up with comms. I was getting tense and despite my attempts at giving every project my upmost attention, my day was becoming a patchwork of triage.

Hartford, CT:  Hartford artist, Balam Soto, participated in the October 25-26th Maker’s Faire at the NY Museum of Science, bringing home an “Editor’s Choice” award for his project entitled “The Cube v.2.5”.  The Maker Faire brings together scientists, engineers, artists and other lovers of the DIY (“do-it-yourself”) culture into a science-fair-type celebration of innovation and creativity.

Balam is a new media artist who skillfully combines the worlds of art and technology by creating interactive installations that incorporate hardware and software that he develops.  His winning piece, “The Cube v.2.5”, links tangible and digital reality.  The installation focuses on a projected cube that is manipulated by a physical cube that sits in front of the display.  Attendees of the event this weekend were delighted to realize they had become part of the installation when they discovered a realtime video of themselves in the projected cube.

Balam’s Maker exhibit was partially supported by the City of Hartford Arts and Heritage Jobs Grant Program, Pedro E. Segarra, Mayor with funding from the Community Development Block Grant (CDBG-R) funds allocated to the City of Hartford through the American Recovery and Reinvestment Act of 2009.